Serve and Protect Logo

Welcome Serve & Protect

The ESFL is proud to announce that Serve and Protect CU have become our latest League website Sponsor.

Serve and Protect Credit Union is a free employee benefit which helps improve the financial resilience of those who serve and protect – with over 33,000 members throughout the Police, Military, Prison, Health and Fire Services.

Robert Lovesey, Business Development Manager at Serve and Protect Credit Union, said “The Emergency Services Football League is a fantastic initiative and one that we are extremely proud to support. As an organisation we recognise the role sport can play in terms of improving an individual’s wellbeing, morale and motivation – so it is great to sponsor the league and give something back to those who serve and protect the nation.”

ESFL Co-Founder Andrew Smurthwaite, “The ESFL is proud to be working alongside Serve and Protect CU who help to look after the financial wellbeing of our emergency services personnel, preparing for our financial futures with flexible savings plans can only be a plus for our members”. When I spoke with the business development manager Robert it is clear he has a passion for football and wants to be involved which is what we at the ESFL love to see”.

For more information about Serve and Protect please visit their website –

Please visit the ESFL website for information on all our sponsors and partners.

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